"We are what we believe we are." C.S. Lewis
Cart 0

About

For most of us in Maine, life includes a fair amount of time traveling by car. Some days our saying of "You can't get there from here" feels very true as we zig-zag across the state—we don't have any major east-west roads. And living 12 miles down a peninsula certainly doesn't make trips any shorter. But the beauty of our state and people make it worth it.

Traveling 50 miles to get to work, and another 50 miles to get back home again, gave me plenty of time to think. And time to look at all the other cars on the road. I noticed the stick families, 26.2 ovals and ski Sunday River decals in the windows. There were coexist, my kid is an honor student and political bumper stickers. And the occasional lobster or Boston Red Sox magnet.

I thought about what and why we stick things to our cars. And what and why we don't. What we do, what we share and what we're proud of.

An idea was born.

A few years later, the opportunity to pursue this dream presented itself.

As I thought about what my idea meant, what I should call the business and how I should market the magnets, I looked at my two elementary-school-aged kids. For the most part, they still have the innocence and freedom to love what they love and be who they are. I don't want them to lose that. I don't want their friends, the media or society to make them feel self-conscious, ashamed, unworthy or lame.

Everything we enjoy, every experience we have and everyone we love makes us unique, special and amazing.

I'm a mother, wife, hiker, camper, kayaker, gardener, cook, artist. I love books, potato chips, bacon, zombies and animals. I'm becoming a business owner, sales person, marketer, responsive web designer, book keeper and social network professional. I am learning, growing, stumbling and succeeding. I'm amazing!

Be proud of who you are and tell the world "I'm amazing!"

Luci